Wednesday 28th August 2019.
Federation of Uganda Football Associations(FUFA) has over the years made deliberate efforts to make sure Women’s football in the country makes strides. Since the inception of the FUFA Women Elite League in 2015, there has been a number of positives realized.
However, FUFA believes there is a need to even make better development and on that note, a symposium strictly looking at Women’s football has been held on Wednesday at Kabira Country Club in Kampala.
The symposium was aimed at bringing together different stakeholders in football to brainstorm and forge a way forward to how the game can be improved. These included club administrators, government, sponsors, FUFA and the media among others.
A new Women’s football strategy dubbed ‘TAKE FLIGHT’ has also been launched with the major aim of increasing the number of women involved in the game.
Former Crested Cranes defender Jean Sseninde the brain behind the Sseninde Women Development tournament has been appointed the project manager. This will run for two years from 2019- 2021.
FUFA President Moses Magogo believes this is a good move to take women’s football to another level.
“As FUFA, whenever we have an idea, we always come together to brainstorm and bring ideas. We have formulated a good strategy called ‘TAKE FLIGHT’ that we believe will develop women’s football in Uganda. We want to increase the number of women involved in the game as we aim to fulfill our vision of becoming the number one footballing nation off and on the pitch.”
Minister of State for Sports Hon. Charles Bakkabulindi was impressed with the move by FUFA and is optimistic Women’s football will attain development in a short time.
“As government, we are proud of this step taken by FUFA because we want gender balance.
I was impressed when I watched the FIFA Women World Cup and I was amazed by the way girls played football,” Bakkabulindi said.
I’m confident such steps will enable us to reach those levels,” he added.
Hesterine De Reus, the UEFA coaching instructor who also attended the symposium commended FUFA for the bold decision and asserted this is a move in the right direction.
Head of Women Football at Confederation of African Football(CAF), Safia Abdeldayem
“It is a very important day for Women football in Uganda. This is a step in making sure development is realized. Uganda has a very young squad and with the World Cup expanded by eight countries, this is a chance for Uganda to focus in qualifying for such tournaments.” She said.
Some of the key FUFA officials that attended the symposium included first FUFA Vice President Justus Mugisha, second FUFA Vice President Darius Mugoye and Paul Ssali one of the pioneers of women’s football in Uganda.
The key strategic goals in the ‘TAKE FLIGHT’
project;
– To increase women involved in football
– To improve the women’s football league and national teams
– Create revenue-generating streams for women’s football
– Increase the number of girls playing football
To increase women involved in football
Coaches
– Holding two women coaching courses
– Holding two refresher courses
Administrators
– Two women representatives on FUFA EXCOM
– Clubs to have at least two women on their Executive committee
– Women Employment in clubs with a ratio of 1:4
– Of the 6 delegates from a region, 1 must be a woman
– 30% secretariat at FUFA to be women
– One capacity building for women
Refereeing
– Holding 1 women’s referees course
– Recruiting 35 more women in specialized refereeing
Scouting Women Players
– Training two women football player scouts
– Sending women football scouts to different competitions
Ambassadors
– Getting five women as ambassadors for the women’s game.
To improve Women football leagues and National teams
– Improving the competition format
– Introducing a standard club licensing system
– Improving the quality of players in the league both on and off the pitch
National Teams
– Crested Cranes
– U20
– U18
– U16
International Competitions
– CECAFA 2019, 2020 and 2021
– World Cup qualifiers 2020 and 2021
– AWCON/ AWCON qualifiers
– Crested Cranes Namutiima for home-based players (8 FUFA regions)
– 4 friendly matches (2020 and 2021)
National team activities
– Training camps (One each category a year)
– National team management activities (Media training workshops)
– Welfare incentives – Monthly payments for national team players
To create revenue generation for women’s football
Marketing and Communication
– Hiring a marketing specialist
– Formulating a marketing strategy
– Introducing a weekly women’s football show
Sensitization
– Using Ambassadors, musicians and players to sensitize masses during Crested Cranes Namutima competitions
– Community outreaches by players
– Holding a women’s football symposium
Advocacy
– Getting influential figures to advocate for women’s football such as Members of Parliament, Local Council leaders
Multi- media
– Hiring a specialist to record all league games and competitions
– Creating active women’s football social media pages
– All league teams must have active social media pages
Branding
– Acquiring branding materials such as teardrops, merchandise such as T-shirts, bag packs, caps, umbrellas, placing league logo on team jerseys.
Finance
– FIFA Forward Programs
– Government
– FUFA Sources
– Creating partnerships
– Sponsorship
To increase the number of Women/Girls playing football
– Improving schools’ girls football
– Visiting 8 schools in each FUFA region
– Partnering with the ministry of Education and Sports
– Post competition trainings
Mass Football
– Visiting 8 communities from the 8 FUFA regions about football for all such as football for disabled
– Holding a holiday football clinic for women in 2020
Outreach project in communities
– Involving players as role models visiting communities to inspire young girls
– Partnering Uganda Premier League clubs to advocate for more women involvement